Challenge

Lisa Hamilton wanted to refresh her brand and website to better reflect her warm, bespoke approach to therapy. The goal was to create an inviting online presence that highlighted her unique philosophy of self-discovery, appealing to high-earning professionals in the San Francisco Bay Area.

Solution

Easy Originals delivered a custom brand and web design that captured Lisa’s blend of professionalism and compassion. We emphasized her philosophy of guiding clients to access their innate wisdom and personal strength, paired with a refined, nature-inspired visual identity rooted in Marin County’s beauty.

Strategy

Visual Strategy / Mood Boarding / Positioning / Brand Voice / SEO Optimization